I could care less
Given a computer consuming dozens of watts, and data that may be worth hundreds if not thousands of dollars or more, the last thing on my mind is whether a drive is exceptionally quiet vs a typical noise level, or exceptionally power efficient vs a typical power level.
It's offensive that they want to tell us want we should have instead of putting ALL efforts into longevity. Let it consume 4X the power of anything else if it lasts longer. Let it sound like a hair-dryer too, those with important data will just chuck it into a fileserver if these things matter, away from our ears.
Green is not about reducing the power consumption of things that never used much power in the first place. Green is about the waste of hardware, power and time to recover when something fails.
Seagate, don't bother with this nonsense, extend your warranty and back it with free data recovery for 7+ years if you are serious about quality. Why wouldn't you if you are doing more than using reliability as a marketing point?
Paris, because she gets that words are cheap.