Tree huggers will confuse shoppers, says Amazon
Anonymous Coward
@Amazon #
Posted Wednesday 22nd April 2009 08:09 GMT

Whoever it is at Amazon that is responsible for this action, FFS, get a life!
Chris Hatfield
Be right back, purchasing some new gadgets from Amazee. #
Posted Wednesday 22nd April 2009 08:09 GMT
Hahaha, Amazon are looking like right tools in this. Also, Amazee are looking like right tools for setting up a "social media" site for tree-hugger hippies - it's really fail.
Chris C
Here's hoping for sanity #
Posted Wednesday 22nd April 2009 08:09 GMT
Since US trademarks are, according to the USPTO, valid for specific areas/industry/uses, both companies SHOULD be able to use the same name if they want, as long as their services do not clash. Given that, two non-identical names should have absolutely no problem. But then, Amazon.com has tons of cash, and the USPTO has long been known to be corrupt.
Anonymous Coward
Spelling! #
Posted Wednesday 22nd April 2009 08:09 GMT

You misspelled "Amazon" nine times by my count, putting in an "ee" at the end rather than "on."
Moss Icely Spaceport
Only in America #
Posted Wednesday 22nd April 2009 08:09 GMT

"Amazon attorneys say the average person won't appreciate the differences between Amazon and Amazee, thus leading to consumer confusion between the two brands."
Maybe your average American consumer will be confused. After all, many of these people voted George W Bush in, TWICE!
The rest of the world will manage just fine.
Thanks
Pascal Monett
"Amazon attorneys say the average person . ." #
Posted Wednesday 22nd April 2009 08:09 GMT
Is a moron, but in a slightly larger amount of words.
Let's see, the first word that jumps out on Amazon is "Shop", whereas on Amazee it's "Change". Amazee has no left-hand menu at all, nor does it mention the word "book" anywhere. The home pages are not in the same colors at all. The only thing you can quickly do on Amazee is "Join". Amazee has no "Cart" button or logo.
I agree, only a moron would confuse the two sites. Now lumping me in that category is tantamount to libel, maybe even slander.
I am insulted. My lawyer will contact yours, Amazon. Lawsuits at dawn.
Waggers
Amazon are being silly #
Posted Wednesday 22nd April 2009 08:09 GMT
The notion that anyone stumbling across the Amazee website by mistake might think they've arrived at a new-look Amazon site is preposterous. Besides, if you name your business after one of the most threatened rainforest areas on Earth, some confusion is to be expected. If anyone is at fault here it's Amazon themselves - they're making a mountain out of a molehill but if there is an issue, it's of their own making.
Anonymous Coward
Well I am amzoned, #
Posted Wednesday 22nd April 2009 08:18 GMT
sorry amazed that people could make the mistake.....
TBH i did.
Anonymous Coward
Confusion #
Posted Wednesday 22nd April 2009 09:21 GMT
I accidentally logged on and order a special tree hugging kit and "good vibrations" from a bunch of hippies when all I really wanted was an album by the Beach Boys.
Those Amazon guys are really slipping.
Martin
count me in #
Posted Wednesday 22nd April 2009 09:33 GMT

for a share of the proceeds of the lawsuit unless its only those good old usa boys that can sue for being called a moron.
Richard
Fight! #
Posted Wednesday 22nd April 2009 10:09 GMT

I suggest the matter be decided in a fight between representative warriors from both sides.
I look forward to buying the DVD from Amazee, erm, Amazon...
Paul
@ Richard #
Posted Wednesday 22nd April 2009 10:58 GMT
Some pasty faced guy in a suit who is scared of messing his hair v a lental chewing pasafist hippy. It dosent sound fun to me.
Richard Thomas
I can see their point #
Posted Wednesday 22nd April 2009 11:34 GMT

I've been desperately looking for information on a South American river and rainforest, but all I can ever find is an internet bookshop. Can I sue too?
Michelle Knight
Personally... #
Posted Wednesday 22nd April 2009 11:34 GMT
I'd have thought that the Amazonian population would have more of a gripe against Amazon for getting the worldwide population confused between their luxuriously hot tourist destination and a tat bazar. But who am I to coco?
NB
nice #
Posted Wednesday 22nd April 2009 12:06 GMT

A fantastic example of the streisand effect in action!
Paris, just because.
David Pollard
Amazethemeerkat.com #
Posted Wednesday 22nd April 2009 12:06 GMT

Mine's the snazzy smoking jacket...
Simon B
Amazon get a life will you!! #
Posted Wednesday 22nd April 2009 12:06 GMT

Amazon, ffs grow up and get a life! Like anyone will get confused. Should Microsoft sue EVERYONE with websites starting MICRO?! Honestly Amazon, I thought you were better, stop acting like other big boy muppets, and find your brain again. All this does is show a petty pathetic side to Amazon, reallllllly good advertising that!!
Britt Johnston
cross marketing #
Posted Wednesday 22nd April 2009 12:06 GMT

When the age of consumption is over, and we are all preoccupied with fixing our patch of planet, Amazon might be glad of such a relationship. Think JPS, the cigarette company that branched out into perfumes and fast cars.
Anonymous Coward
They Take Their Tree-Hugging Seriously in Europe... #
Posted Wednesday 22nd April 2009 12:49 GMT

http://farm3.static.flickr.com/2151/2384166995_eaf7254768.jpg?v=0
Anonymous Coward
ORLY? #
Posted Wednesday 22nd April 2009 15:14 GMT

I never heard of amazee before this. Nice going, amazon wankers; give them some free publicity.
Dan
Wildcards in trademarks?!? #
Posted Wednesday 22nd April 2009 18:37 GMT

So, now Amazon.com has laid claim to the trademark 'Amaz??', or are they asserting claim to 'Amaz*'?
How does this apply to E*Trade, Who now own claim to everything starting with E and ending in 'trade'? What about /., who have a very valid claim to any directory structure directly containing them, including the TLD?
Dania
Thanks for the support! #
Posted Wednesday 22nd April 2009 18:37 GMT

Thanks a lot for this article and all the supportive words in the comments. Glad most of you didn't try to order a book on our site amazee.com :)
cornz
domain name registration???? #
Posted Thursday 23rd April 2009 08:56 GMT

surely if amazee or whatever have registered the domain name then surely there is bugger all amazon can do.
And thats how it should be!!!!!!
Dont see comparethemarket.com getting its knickers pissy about comparethemeercat.com
Intended humour or not...
Paris, I'd register her domain.