Marketers are clueless about the Real World ... Film at 11
"Naturally, it blames the Meltdown."
Naturally. It couldn't possibly be bad business moves made by management who had dollar signs in their eyes at the thought of pushing adds at people 24/7, despite the fact that people are completely fed up with marketing being in their face constantly.
" "The economic environment has proved somewhat more challenging than the company previously expected, particularly for the advertising businesses at the AOL and publishing segments," Time Warner said in a statement released this morning."
Oh, wait ... They *did* push too many ads, by there own admission ... And now people are ignoring ads out of reflex, so advertisers don't want to pay anymore. Cry me a river, BigBusiness. The little guy is fed up with advertising. Get used to it.
Yahoo's toast. Probably followed by Google.