
The only graphics company Intel has a shot at competing with on "performance" grounds in the graphics space is VIA, and I do not say that lightly. Now, does anyone in tech news remember VIA has integrated video tech though their purchase of S3 (a loooong forgotten time ago)? Fortunately VIA(/cyrix/s3) doesn't have the clout to throw around in order to make their tech "appealing" so they continue to silently innovate. The tech intel's 3d graphics are based off of were very good for about 2 months after it was released, but back then 3dfx (yes this is going waaaaay back) also came out with the first GOOD 2d/3d card (I'm only counting the ones that did 2d/3d on the same graphics processor, and understand others were doing this before, but not for the gamers). Ok, for the money the Real3D card wasn't too bad, on par with Matrox's add on 3d card, but again, these technologies were quickly surpassed by 3dfx (a looooooong time ago). Intel's only selling point of their current iteration of their integrated graphics is that it's so damn cheap they can only give the stuff away, like most embedded techs until relatively recently (when nvidia and ati started getting serious with their embedded tech.) Anyway, long story short, Intel is getting way too much press for something so mediocre. In fact, they have very little that isn't mediocre, or at least, they have very little that makes them stand out against the competition (unless you count bad press *ZING*). Their competition currently have very full tech portfolios, and most that have tech that stand out trump those techs (VIA's silence is a great example of what to do when you have to compete with the low tech space), this I believe is something Intel should do more often when they talk about thier "side projects", ie. not at all. They seem to be playing the Microsoft press game when in reality they really aren't bad at all when it comes to tech innovations, it seems they just forgot how to compete.