from the moment they teamed with Sony
They were doomed.
Sony had crap handsets while Ericsson produced solid performing if apparently boring handsets, (I'd still have my trusty S868 if I could get batteries for it even if it is a brick by todays standards)
meanwhile Nokia produced cheap flashy handsets that were bundled by the networks because they supported gimmicks he networks were trying to push so became popular, sony tried to go down the same route and failed (should have stuck to stereos and speakers)
Ericsson's business suffered also so they tried to join up with Sony to save both, since then the handsets have not been on a patch on the old 'uns, the T250i and the K800i (I have both) have been about the closest resemblance to the old Ericssons. but still not as good.
Its time to ditch Sony, Ericsson and get back to making high quality PHONES.
I do feel sorry for the people losing their jobs mind
I'm a card carrying, old Ericsson fanboy and proud of it.
Mine's the one with make yourself heard written on the back.
Right I'm off to my watering hole.