
I'm not suprised that customers are confused by infosec, and hesitant to buy infosec products. Our company provides application hosting to fortune 200 corporations, and every single corporation has a varying degree of "questions" about security. Some have a 10 page document, others have a 100 page document. Some insist on an having our environment reviewed by an infosec specialist, others have no interest. This itself is par for the course. However my experience with the InfoSec personnel seems to be more on the side of voodoo and finding "something" to report back as wrong with our environment.
With every specialist who has walked through -- some are employed by the customer internally, others are outsourced -- they generally find one or two nitpicky things that need to be changed. No one group has come in and said "here are 50 things wrong with your site." The list is usually one or two items. We address the issue, and move on.
For example, when we first started this project 2 years ago, the first InfoSec guy scanned our internet facing portal and said we needed to disable ICMP/Echo-Reply. Done. The next group scans our servers and insists we disable HTTP since our product is HTTPS only. Done. The next group scans our servers and insists we disable obsolete HTTPS encryption protocols like SSL 1.0. Done.
Other times, they find issues with the physical security of the site. One guy came through, and insisted we get security cameras on the the main doors to the suite. We complied. The next guy comes in and says we need to put a plastic tint on the window because you could visually see some of the server screens through the front door glass. Done. The next guy comes in and says we need a security camera focused on the datacenter itself, and that the security cameras on the front and back exits are not enough. Done. The nexy guy comes in and says we need a security camera in the wiring closet where the DMARC is. We are in a leased suite so the DMARC is not inside our suite, it is in a locked common area outside the suite. We complied, and added a camera to that location as well.
Finally, there is the "documentation". Over the months, every security guy comes through and asks us for an additional type of documented procedure. Initally it was our DR procedure, or our password-reset procedure. Next, it is our hiring procedure. Or our security-event-escalation procedure.
Each time a request is made, we comply with the request, and the security "expert" is then happy, returns his 50 page report to the customer, outlining all the things we do right, and the 2 things we did wrong, and how we resolved the issues. With each iteration, our security gets better, but it makes me ask the question -- why did the first security "expert" not report all these things on day 1? The answer is obvious to me -- this industry is all smoke and mirrors. These guys put on a security-related dog and pony show, do their song and dance, and collect a big fat fee for a pile of paper. I'm sure the next expert or security firm who comes through will find one or two more token items to report back to the customer. If this is the state of the infosec "industry", then its self explanitory why it is dying.