Misleading and evasive headline
"only about one in 20 say green related selection criteria are weighted highly in the procurement process today,"
In other words, it doesn't matter.
" it was acknowledged that it will only become more important in the future."
Numbers? Proof? Can't you even throw us a "Hockey Stick" ?
"Where we really are is simply at the beginning of an era where some broad areas which used to be filed under ‘good business sense’ have become synonymous with giving Mother Earth a helping hand"
In the absence of any supporting evidence for that statement, other conjectures are equally valid.
Equally, we could simply be at the end of an era where moralizing about "Mother Earth" is supposed to shift units. Whatever happened to better, cheaper, faster?