
From the article;
"But, here's the rub: Although it is possible to resell a refurbished PC using its original copy of Windows, many firms fail to retain the machine's so-called certificate of authenticity (COA) or its restore disks."
From Brian;
"When I lose something, say, a watch, I have to purchase another watch. I don't get it for free."
Love the analogy, totally unrelated to the debate. Try this;
You lost the receipt for your old watch, but you want to sell the watch anyway. In the real world, that's been a non-issue for a few thousand years' worth of currency driven commerce. You find a buyer, negotiate a price and the exchange of goods for money occurs. Had one watch, sold one watch, have zero watches.
Microsoft has a new view (what they'd like to call "innovation");
To sell your old working watch you'll need to buy a new watch. Put the old watch in your left hand. Now, purchase a new watch in order to acquire a new receipt - put the new watch in your right hand. Now you can find a buyer, negotiate a price, and the exchange of goods for money occurs - for the watch in your right hand. Had one watch, bought one watch, sold one watch, have one watch.
The true genius is the dual strokes of the creation of an actual sellers remorse for something he didn't (couldn't) sell, and an attempt to re-inforce this left-field concept that a computer must come with (be sold with) expensive bloat-ware for it to be "a computer".
All that's missing here is the TCO analysis that shows enterprises how paying Microsoft for yet another CAL actually saves them money, while they're disposing of assets.
And lets see three cheers to the monopoly for cornering the "charity .. market"! Hip-hip ..