
Why is it that lazy journalists jump on any press release with the latest buzzwords in it? Just because the Kylie PR contains the words 'social networking', the BBC, Lester and many other reputable (!) news agencies have splurged out this story as if it's actually news.
It's a website. With a message board. You can set up a profile. Just like millions of other websites! It doesn't mean it's anything revelatory.
'Pop singer has website' might be news in 1997, but not 2007. And have you even looked at the website? It's pretty pants. It's no more 'social networking' or 'web 2.0' than this site.
Not that I have anything against Kylie, I hasten to add, having thoroughly enjoyed her live warbling and gyrating twice in recent years.