"Web 0.2"? Is that before Al Gore got involved and single-handedly made it workable for us all?

What a great guy and now a Nobel Laureate as well. How does he remain so modest? A complete mystery and we should be humbled by this shining example of humanity's finest.

There is a certain type of person, normally educated a long way beyond their intelligence, who actually believes that crap. They are truly scary people, particularly as they tend to rise to the top (like floaters in a lavatory pan) and

are genuinely incapable of comprehending that the emperor is wandering about starkers.

looks like they might be ready to light a match

Actually, BoldMan may have hit the nail on the head. "Parkinson's Law" (the book) includes the example of a corporate board fussing endlessly over the design of and cost for constructing a bicycle shed while rubberstamping proposals to build a large oil refineriy (or some similarly expensive plant).

Parkinson offered an explanation: a bicycle shed is something easily comprehended, but an oil refinery is just too big to grok without specialist knowledge.

Whatever the case, however, one thing remains indisuputable: marketspeak and spindoctoring no longer fool anybody at all. Politicians trying to put positive spin on negative news would do well to bite the bullet and admit the news, she ain't so good. Bigwigs responsible for mistakes need to start admitting the fact. Any other course of action just produces cynical laughter, in some instances followed by criminal charges.

"An ion is an atom that has gained or lost electrons and, as a result, is both energized and in a state of flux" i.e. it whizzes about all over the place, without direction or thought. I notice that there are some more icons. I will pick the Devo icon.

... I just can't remember what they are hey whats in those joss sticks anyway whales are cool.

Agree completely!

Although it could not be called a Bogan Quotient as that is a term already in high use in Australia - it represents the number of bogans (the Australian equivalent to Chavs, also known as Yobbo's or Westies) in any party. The higher the Bogan Quotient the more likely a party will go to hell and end up with someone or something being set on fire.

A Bogosity Quotient or perhaps an MBS Warning (Marketing Bull Shit Warning) should defintely be applied to these articles though!

I'm well aware of bogans - we have them here (including a sub-genus called "Westie" up in West JAFAville, I mean, Auckland).

The term I used was "bogon" - quite distinctly different, as noted in the New Hackers' Dictionary: http://www.ccil.org/jargon/jargon.html