Feeds

back to article Yahoo! Buys! German! Mobile! Ad! Company!

In the ongoing war for online ad dollars, Yahoo! has acquired Actionality, a German firm that specializes in mobile advertising. "We can confirm the acquisition of Actionality as part of Yahoo!'s ongoing focus on becoming #1 in mobile advertising," said a company spokeswoman. "Actionality’s team and technology will enable Yahoo …

COMMENTS

This topic is closed for new posts.

Imagine ...

"Imagine having the opportunity to automatically place rich-media mobile commercials into any mobile content which your target audience uses."

Pass the sick bag, I can imagine this well enough.

0
0
This topic is closed for new posts.